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Showing posts from June, 2024

KISS FM Breakfast show CSP

Look at  the KISS media pack carefully . This will give you a brilliant background to the brand and how they target their audience (important note: it features the old Breakfast presenting team).  Answer the following questions: 1) Read page 2. What is KISS FM's mission? The goal of KISS FM is to always uplift and amuse its listeners by curating the newest music and providing them with interesting information that speaks to their way of life. In the constantly changing media landscape, they want to remain influential and relevant. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. Key Statistics from the Media Pack: Age range: 15-34 years old. Gender: Equally split between male and female listeners. Geographic focus: Primarily urban areas. Groups Psychographic: Trendsetters: Young people who are constantly aware of the newes...

Radio 1 Launch CSP

  Radio 1 Launch CSP: blog tasks Work through the following questions to complete your first Radio case study on the launch of BBC Radio 1: Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967? Before 1967, the BBC offered several radio stations, including: 1. BBC Home Service (Originally called the National Programme) 2. BBC Light Programme 3. BBC Third Programme 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? The radio stations 1, 2, 3, and 4 were established on September 30, 1967, at 5:30 a.m. Up until that point, the BBC aired the Home Service (news and current affairs; now Radio 4), the Light Programme (light music and entertainment; now Radio 2), and the Third Programme (classical music; now Radio 3). 3) What was pirate radio and why was it popular? One of the best places to hear new music, especially urban music, was pirate radio. Additionally, pirate radio stations were valued for ...

Television: Final index

1) Television: Introduction to TV drama 2) Doctor Who: Language and Representation 3)  Doctor Who: Audience and Industries 4) His Dark Materials: Language and Representation 5) His Dark Materials: Audience and Industries 6) Industry contexts: the BBC and public service broadcasting

TV industry contexts

  1) What is the BBC's mission statement? The BBC's mission statement is "to enrich people's lives with programmes and services that inform, educate and entertain." 2) How is the BBC funded? The BBC is financed mainly by annual TV license fees paid by UK households. The fee is determined by the British Government and provides most of the BBC's funding. The BBC also generates revenues through commercial activities such as content and goods sales and international sales of its programs.  3) What must the BBC do to meet its public service broadcasting responsibilities? (Look at the five bullet points in the notes above). Provide high-quality, impartial news and information to the public. Offer a wide range of programming that reflects the diversity of perspectives and experiences in the UK. Encourage creativity and innovation in programming to engage and inform audiences. Cater to the educational and cultural needs of the public, including providing programmin...