Harshprit GCSE Media Blog

  Advertising assessment: Learner response 1) Type up your  WWW/EBI feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).  Mark total 10 grade 3 www. its clear you have knowledge of the csps so now we need to develop our exam technique so we can push into the higher levels   ebi crucial anser the questions you need to focus on the q and not just say what happens in the advert revise representation and stereotype for nhs represent 2) Read the  mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1:2 Q2: 3 Q3: 2 Q4: 3 3)  Look specifically at  question 2  - the OMO 12-mark question. Pick out  three  points from the mark scheme that you didn't include in your answer. Coming out of post-war shortages/rations etc. readily available items such as washing powder were beginning to make things easier. • Encouraging women to have a competitive ‘winning’ approach to washing ‘whiteness alone won’t

1) Advertising and Marketing: Key conventions 2) Gender stereotypes in advertising  3) January assessment learner response 4) Advertising CSP 1: OMO print advert  5) Advertising CSP 2: Audrey Hepburn Galaxy advert 6) Advertising CSP 3: Represent NHS Blood campaign 

  1) What does BAME stand for? BLACK ASIAN AND MINORITY ETHNICS 2) Why is there a need for blood in the BAME community?  Blood that is better matched is donated by donors with Black background to those in need. As more people receive regular transfusions to address blood abnormalities like sickle cell, there is an increasing demand for these subtypes. 3) What does this advert want people to do once they've seen it (the 'call to action')? The advert wants people to act fast and support the individuals in need 4) Why is the advert called 'Represent'? because the producers want the black and Asian  heritage to represent their community 5) Why have the producers chosen famous BAME celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . : The producers have chosen famous BAME celebrities to feature in the advert to amplify the message o